BRUCE MCKELVIE

PRODUCER

DNA

VOLLEBAK, A SERIAL INNOVATOR, USES GENETICALLY ENGINEERED MICROORGANISMS TO CREATE COLOURS. FOR ITS DNA SWEATSHIRT, IT UNLOCKS THE COLOUR CODE FROM THE INDIGO PLANT’S DNA, IMPLANTING IT INTO MICROORGANISMS TO GROW ECO-FRIENDLY INDIGO DYE.

THIS ABSTRACT PRODUCT FILM ILLUSTRATES THE JOURNEY FROM DNA TO COLOUR.

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