VOLLEBAK, A SERIAL INNOVATOR, USES GENETICALLY ENGINEERED MICROORGANISMS TO CREATE COLOURS. FOR ITS DNA SWEATSHIRT, IT UNLOCKS THE COLOUR CODE FROM THE INDIGO PLANT’S DNA, IMPLANTING IT INTO MICROORGANISMS TO GROW ECO-FRIENDLY INDIGO DYE.
THIS ABSTRACT PRODUCT FILM ILLUSTRATES THE JOURNEY FROM DNA TO COLOUR.